Know Your Personnel

Maximizing the potential of a group of people means knowing the strengths and weaknesses of each member of the team. Many times leaders and coaches make the mistake of only focusing on what they think they need from a team member. Knowing the unique capabilities of each team member can help unlock new capabilities that you didn’t know were possible for your team. You may have an account manager that has incredible writing ability. You may have an office manager that has a great feel for creating engaging social media post. A secretary that is great at event planning. An IT person that is great a photography. Learning the unique capabilities and passions of your team can help give your company an edge in the market place. If you create an environment that motivates your team to want the best for your company, they will be excited to use their unique skills and passions to help grow your business. So don’t limit your team to their job description. Find out what they love to do and find a way to incorporate those skills into your business model.